Laura Daniels to speak at 2013 National Agvocacy 2.0 Conference

We are pleased to announce the addition of our closing Keynote Speaker, Laura Daniels to the 2013 National Agvocacy 2.0 Conference line-up.

Laura Daniels is a mother, wife, farmer, consultant, and agriculture advocate. At Heartwood Farm, Cobb, WI, Laura and her husband Laura Daniels 2013 National Agvocacy 2.0 Conference Keynote SpeakerJarred Searls take great joy in teaching their children Nathan 12, and Julia 8, their values as they work together.  While Laura and Jarred share in ownership of the farm, it is Laura who serves as General Manager in charge of day-to-day operations. They have 6 full-time employees, 300 Jersey cows and operate 650 acres of crop and pasture land. Laura also does consulting in the areas of team building, employee management, and dairy cattle nutrition. More recently she is hitting the road to deliver pro-ag and motivational speeches across the country, inspiring many to find their passion, build their skills and have confidence to tell their story.

Daniels will challenge you to think about how you tell your story, and urge you to tell it at every turn! She will ask you to incorporate your values, since that is what research shows is the best way to connect with consumers. She will teach you some tricks to help you remember the most effective way to tell your story, and this real farmer will evoke your pride, because you are in the business of feeding people, and that is work with a purpose, and work worth protecting. Laura’s dynamic combination of down home farm girl charm and polished professional speaker will have you laughing while you learn. You won’t want to miss this high-energy wrap-up session!

The National Agvocacy 2.0 Conference is the premier, learning experience for agvocates. Scheduled for Aug. 22-23, 2013, the conference is located in beautiful Charlotte, NC. Applications to attend the conference will be open until May 24.

Stay tuned for additional speaker announcements coming soon!

apply-now

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May 16, 2013 By 2 Comments

2013 Agvocacy 2.0 Conference Applications Open May 1st

Apply NowGet your application in today! Be a part of the conversation with the agriculture’s best and brightest in social media. Apply now!

AgChat Foundation Conference Charlotte You Are About to Start a Journey. This year will be the best Agvocacy 2.0 conference yet! Keynote speaker Jay Baer, Convince and Convert, will open the conference with his address “YOUTILITY: Smart Marketing is about Help not Hype”. Throughout the conference attendees will be able to choose breakout sessions to help them improve their strategy and usage of social media tools to tell their farm or ranch story.

Presentations on the latest message and marketing strategy in agriculture, question and answer panels with chefs, registered dietitians and bloggers, along with how to manage your time, working idea sharing sessions and networking opportunities will round out the conference.

And for the close of the conference Laura Daniels, dairy farmer from Wisconsin, will share her motivational program on how we in agriculture need to be the Hitch-Pins for our industry.

Jay Baer Convince and Convert When and where does this journey start? August 22 – 23, 2013 at the Embassy Suites in Charlotte, North Carolina is when and where you will be able to connect with Agvocacy 2.0 alumni and presenters. This event is your opportunity to discover and bring home some new ways to tell your farm or ranch story.

How do you sign up? Up to 75 people representing all sectors of agriculture will be invited to participate, with priority given to farmers and ranchers. Agvocacy 2.0 was completely sold out in both 2011 and 2012, so interested applicants should apply early. Selected attendees will be required to pay a $375 registration fee. Travel and lodging is not included in the conference fee.

There are scholarship opportunities available to invited attendees.

Do not wait! Deadline to apply is 11:59pm ET May 24th!

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April 22, 2013 By

Jay Baer to Speak at AgChat Foundation Conference

Jay Baer keynotes 2013 AgChat Foundation Agvocacy 2.0 conferenceThe AgChat Foundation board of directors is pleased to announce that digital marketing pioneer, Jay Baer, will be the keynote speaker at the fourth annual AgChat Foundation Agvocacy 2.0 Conference (ACFC). The 2013 conference will be held in Charlotte, North Carolina August 22-23, 2013.

ACFC is the leading farmer and rancher focused social media information and training conference. Farmer and ranchers from North America are encouraged to apply for one of 100 available seats. This invite only conference focuses on the importance of farmers and ranchers using social media to connect in communities to tell their stories and form real relationships with their customers. Conference applications will be available May 1, 2013. All those interested in elevating agriculture through social media are welcome to apply. Farmers and ranchers do receive first priority.

Keynote speaker, Jay Baer, is a hype-free marketing strategist, speaker, and author and President of the social media and content marketing consultancy Convince & Convert. A digital marketing pioneer, Jay has consulted with more than 700 companies since 1994, including Caterpillar, Nike, Visit California, Allstate, Petco, Columbia Sportswear, and 29 of the Fortune 500. He was named one of America’s top three social media consultants by Fast Company magazine, and his Convince and Convert blog is ranked as the world’s #1 content marketing resource. He’s also co-host of the popular weekly Social Pros podcast.

ACFC is a program of the AgChat Foundation, a not for profit organization whose mission is to empower farmers and ranchers to connect in communities using social media platforms. To learn more visit www.agchat.org and join AgChat Foundation on Facebook, Twitter, and Pinterest.

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March 15, 2013 By

Alltech Sponsors 2012 Agvocacy 2.0 Training Student

An elite group of students have converged upon Kansas City for AgChat Foundation’s annual Agvoacy 2.0 Training conference which lasts Aug. 23-24. The two-day training session is for farmers and ranchers who using social media, share their story with customers. In recent years, social media has created a historic movement among farmers and ranchers. The goal of the conference is to better equip farmers and ranchers with necessary social media tools, ideas and concepts to be successful in their story telling.

For the second year in a row Alltech is sponsoring the event by offering a scholarship to one future Agvocate. Registration fees for one student will be covered by Alltech, but they need your help to select the winner.

Visit Alltech’s website where you can read more about the four finalists and what they hope to get out of Agvocacy 2.0. Vote for the most promising future agvocate by clicking their vote button on Alltech’s post. You can vote once an hour.

Spread the word and help your favorite agvocate.

Filed Under: Agvocacy 2.0 National Conference, Training Tagged With: , , ,
August 23, 2012 By

Tweeting It Up in KC

from Kelly M. Rivard

Networking is important in any industry, especially one as small and close-knit as agriculture! Because of that, some of the ag professionals here in Kansas City decided that an event welcoming other agricultural professions to our city was in order.

The week of the Agvocacy 2.0 conference here in Kansas City, there is another agricultural event taking place. This event, NAMA Bootcamp, is a learning experience for agricultural communications professionals involved with the National Agri-Marketing Association. Since so many great agricultural minds will be in one city, it only seems natural that we should all get together, mingle, and have a great time.

On Wednesday, August 22 at the Flying Saucer in Downtown Kansas City’s Power & Light District, organizers Jody Donohue (@Agropinion), Sami Carter (@SamiJCarter), and Kelly Rivard (@KMRivard) will be welcoming all Agvoacy 2.0 and NAMA Bootcamp attendees to the TweetUp. We would like to note that this event is open to anyone who would like to attend the TweetUp regardless of whether they are an AgChat conference or NAMA Bootcamp attendee.

Ms. Rivard be there starting at 7:30 p.m. and will have name tags and markers so that we can all get to know each other. The Flying Saucer has food and a very, very extensive drink menu, so come ready for great conversation, fun company, and delicious eats. It’s within a short walk of the AgChat conference location and is easily accessible via cab from anywhere else.

If you have any questions about the event, feel free to check out the Event on Facebook or contact Kelly via Twitter, Facebook, or kelly.m.rivard (at) gmail.com.

We hope to see you there!

Kelly Rivard is the social media coordinator for AdFarm, a full-service agency that specializes in agricultural clients. She is based in their Kansas City office. She maintains online presences for multiple organizations and assists in many social aspects of AdFarm’s business. Kelly grew up in rural Illinois, where her family raised cattle until she was 12. Her personal blog can be found here.

Filed Under: #AgChat, Agvocacy 2.0 National Conference Tagged With: , ,
August 3, 2012 By
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