Guest Post By Mark Vierthaler, Director MP2 Communications
My grandparents had a small bit of land in western Kansas, but long before I was even in a glimmer in my father’s eye, they entered the journalism/publishing business. My dad is a doctor; my mom is a schoolteacher.
Newspapers, radio, and TV were my home. I received my Bachelor of Science in Journalism from the University of Kansas and worked as an investigative reporter for the first bit of my professional life. Agriculture never really was part of the equation.
I had an epiphany. I signed on.
They gave me one simple, but mind-bogglingly complex task – tell the story of agriculture.
That’s the entire reason we launched MP2 (mp2.ag) earlier this year– short for Making the Planet More Productive.
It serves several purposes.